Sustainable Trader Spotlight: Moses and Co. Market Wholefoods

Moses and Co. Market Wholefoods have been supplying health foods, supplements and more to the Market community for over 30 years.

When Moshe and his son Omer expanded their stall in 2017, they finally had the opportunity to fulfil their dream and add a range of bulk offers, allowing customers to bring reusable containers to stock up on items like olive oil, house made nut butters and environmentally friendly cleaning products.

After seeing their bulk olive oil sales triple when they upgraded to a new, easier to use dispenser, Omer and Moshe realised that if they wanted customers to reduce waste and embrace bulk shopping, they needed both a better solution for their existing products and to increase the range of offers available.

Moses and Co. were awarded an Early Adopter Sustainability Grant to install a user-friendly bulk display that allows customers to easily see what’s available and fill containers themselves rather than having to wait for staff.

Since its implementation, uptake of the bulk products has more than doubled. Prior to its installation, Omer was ordering two, 15-litre dishwashing liquid drums each week - he now orders four. That’s about 40 single-use plastic bottles being avoided every week!

This initiative illustrates the customer demand for sustainable options and that going green makes good business sense.